Customer loyalty will be also on the agenda in 2014. To improve profitability in many industries customer loyalty should be in the focus of the management. But what can you expect from your customer loyalty initiatves. Zendesk has put together some number in a nice illustration to uncover some insights.
As you can see, customer loyalty initiatives can affects a lot of different behaviors of customers. Stay longer with a company, order more, do cross-sell, refer to friends and colleagues. jump
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Innovation & Customer Centricity:
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