Still many people think customer centricity is still a fantasy. It is something to put in the company’s mission statement but not something that is real. Apart from not believing that customer centricity exists, customer centricity is a hard and complex game to master. Please find five enticing stats that show the importance of customer centricity and what to be aware of…article
Where do you look for information and decision facts when you are considering buying the product or service of a specific company? […]
And the times they are a-changin’ written in 1964 seems to be still true. Many industries have been in change over the […]
Latest trade shows offer beacon and other technical gimmicks to improve the customer experience at the physical POS. Like always – technology […]
Business model generation is gaining more and more importance. Most frameworks put the customer respectivly the value proposition in the center. But […]
